If you live in a city like mine, you have as many Starbucks
as you do fast food restaurants combined.
I think my town is now averaging one Starbucks per person. While that might be slight exaggeration (or
not!), Starbucks has significantly impacted our culture and changed the way we
view coffee, and how we buy it. Many of
us who are reading this will at some point this week, if not today, have gone
to or will be going to a Starbucks for a cup of coffee. 24
percent of Starbucks costumers will visit them 16 times a month. Love them or hate them Starbucks has truly
made an impact.
Yet it’s not just about coffee. If it was, we would be content with going to
Denny’s or buying it in a store only. Perhaps
there is something far more significant going on that we can consider. Starbucks has learned an intricate
understanding of how to connect with people and offer them something that
brings them back time and time again. Starbucks has taken a centuries old product
and has effectively found a way to use it to connect with people in a relevant
fashion for the 21st century.
Leonard Sweet, in his book “The Gospel According to
Starbucks” highlights what he calls his E.P.I.C. model of connecting and
impacting our ever shifting and changing culture. According to Sweet, people are desiring “the
irresistible attraction of an authentic experience.” Perhaps there is something we can see in how
Starbucks attracts people to their stores, that we can use to better understand
how to draw a generation into our churches and ministries.
The message of Christ is as relevant today as it was 2000
years ago. Healing, redemption, and
freedom continue to be found in Him. Acts 2:1-4 conveys well the power of the
E.P.I.C. model in the life of the local church. Here are some things to
consider in the EPIC Model:
Experiential – Acts 2:2 “Suddenly a sound like the blowing
of a violent wind came from heaven and filled the whole house where they were
sitting.”
“Starbucks biggest obsession is ensuring that
no one has a bad experience in one of its stores.” If a company that simply selling a product has
this level of passion for its customers, how much more should we as pastors and
ministers work and strive to make sure that we are offering opportunities for
authentic encounters with God and people?
The believers in Acts experienced the power of the Holy Spirit and it
was this catalyst that set their course as they set the world on fire.
In a world full of media manipulation
and false realities, many are looking for an authentic experience. We can all look back and remember the
encounters we had at an altar. What are
we doing to create and enable these authentic encounters with God for the next
generation? How are we taking what we
are teaching our students and turning it in to an opportunity to be
experienced?
Participatory- Acts 2:4 “All of them were filled with the Holy Spirit and began to speak in
other tongues.”
The reality of following Christ
doesn’t end at an encounter with God and our experience at the altar. It is where it begins. When the
Holy Spirit fell upon the young church in Acts, it empowered them to go out
from the upper room to impact their world.
The Holy Spirit continues to impact people. He enables them through his Spirit and the
gifts and talents he has given them to do ministry, and to actively be a part
of the church.
So often, a person comes to an altar, has an
encounter with God, and it is left at that.
What are we doing to actively engage our students in ministry, in relationships
and in their life in Christ? My faith was deepened not only by through study,
but by participating in the life of the church, leading ministries, being a
part of drama teams, and going on missions trips. How are we using our ministry as an opportunity
to engage students in to the life of the church?
Image-Rich. Acts 2:3 “They saw what seemed to be tongues
of fire that separated and came to rest on each of them.”
God speaks in more than just
words. Yet sometimes that is what we
have reduced Him to. The scriptures not
only tell us about the baptism encounter in the upper room, it gives us a
visual image of what was taking place.
Can you imagine what it was must have been like to look around and see
this taking place?
God spoke to Moses in a burning bush. He
revealed himself to a nation recently freed from bondage as a pillar of
fire. Christ spoke regularly in
parables, and Paul consistently used images within his culture to relate the
message of Christ. It amazes me that we
have taken an image rich text, and have somehow found a way to make it
boring.
The Author of life understands the
power of images. It’s why we stand in
awe as we look in to the sea. It’s why
we hike through the majestic mountains of the Sierra Nevada. What are we doing to bring to life to the
reality of scriptures? Using multiple
venues of media, drama, interactive elements, and more leave greater
opportunity for long term impact. I am
sure God could have sent Moses a letter or a prophet, but I am quite sure the
burning bush was a little more effective in getting Moses’ attention, and
conveying what God was wanting to speak to him.
Connecting - Acts
2:1 - “When the day of Pentecost came,
they were all together in one place.”
Somehow, I don’t think the upper room
encounter would have been as impacting if it was just one person. There is
something to be said when we experience life and God together. Can you imagine being the only person in a
stadium as you watch a sporting event? 1
person cheering isn’t quite as impacting as 50,000 people cheering.
Leonard Sweet points out that to many,
coffee shops like Starbucks are not about the coffee. It’s about a place to connect. How often have you met with a friend over
coffee, or moved a staff meeting to a coffee shop? We do this because the environment is set up
to allow for fostering connections.
People desire to connect with others.
What are we doing to make our ministries a place students want to
connect with others and God? People are
looking for connections. They desire
relationships. They want to be a part of
something bigger than them.
Our identities are often measure in
who we are connected to. From sports
teams, religious affiliations, share experiences, ancestry, and more, we find
our identity and relation in these shared connections. What are you doing to make are ministry a
common shared connection that allows students to develop healthy relationships
with others and God?
What are we doing to create an EPIC model of ministry in our
churches? What are we doing to allow for
an experience that is authentic? What
are we doing to get in students involved by participating in the life of the
church? What are we using image-rich communication to bring to life the message
of the Gospel? How are we fostering opportunities for connection to establish
healthy relationships in our churches and ministries?
God desires a holistic approach to life and ministry. Let us do all that we can do to cultivate a
culture of spiritual growth, and personal development that engages students at
their deepest level so that they become who God intended them to be!
Abe Daniel
Student Ministries Director
NCN Student Ministries